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The BeansBox Team
The client wanted a design that is professional but not stiff and corporate. It has to look young, personal, friendly and stand out from the crowd. Since the majority of HR staff in Asia are women, the design also has to acknowledge that fact, yet not appear feminine.
To achieve this, we used clean, sans-serif typography and vibrant color accents for both the identity and the website. A series of abstract and aspirational images were used to communicate the different aspects of the client's work, as well as to create an inviting, supportive and warm feeling throughout the website.
On the build side, we used Drupal as the content management system and custom-built a job board for the client to manage job listings using an easy-to-use interface. On the front-end, visitors can search jobs right away on the home page and filter the results dynamically with options manageable by the client using Drupal.
Since the launch of the website, Elliott Scott has ranked in the top 10 for target keywords like "Hong Kong HR Recruitment". We have been engaged to continuously improve their visibility through SEO and paid search campaigns.